
What the Best Recruiting Firms Do Differently
A Talk by Brad Bialy (Director of Digital Marekting, haleymarketing.com)
Over the past 12 years, I’ve partnered with hundreds of staffing and recruiting firms – from ambitious start-ups to industry giants on SIA’s Largest Staffing Firms list. I've seen it all: firms skyrocketing in growth and others struggling with dramatic downturns.
Along the way, I've interviewed the industry’s top consultants, driven by one pressing question:
What sets the BEST staffing and recruiting firms apart?
In this session, we’ll dive into proven strategies that successful firms use to outperform the competition. You'll walk away with actionable insights to eliminate guesswork, strengthen your business strategy, and drive more applications and job orders.
Takeaways:
You’ll learn how to:
- Create memorable experiences that instill confidence in your firm.
- Build a strong personal brand (something today’s staffing buyer demands).
- Define your ideal customer profile – and focus your messaging and services to attract them.
- Support your sales team’s success with assets that lower sales resistance and tell the right story.
- Beat the “identity crisis” by clarifying the compelling reasons your target audience should work with you.
- Resist the temptation to be a “Swiss army knife” staffing firm (there’s a smarter alternative).